Business Strategy Courses

Most popular
Trending

All Business Strategy Courses

Course categories

We found 6 courses available for you
See

Innovation and Product Development for Entrepreneurs

39 Lessons
12 hours
Intermediate

The Innovation and Product Development for Entrepreneurs course is designed …

What you'll learn
Importance of Innovation: Understand the significance of innovation as a driver of success for entrepreneurial ventures and its role in creating competitive advantage.
Ideation and Opportunity Identification: Learn techniques for generating creative ideas and identifying entrepreneurial opportunities, as well as methods for recognizing unmet customer needs and market gaps.
Market Research and Customer Insights: Acquire skills in conducting market research, gathering customer feedback, and analyzing market trends to inform product development decisions.
Design Thinking and User-Centered Design: Explore the principles of design thinking and understand how to apply them to create products that meet user needs and deliver exceptional user experiences.
Minimum Viable Product (MVP) and Lean Startup Methodology: Gain insights into the concept of the MVP and the lean startup approach, enabling students to rapidly iterate and validate their product ideas in the market.
Prototyping, Testing, and Iteration: Learn techniques for prototyping and testing product concepts, gathering user feedback, and iteratively refining and improving the product based on user insights.
Product Lifecycle Management: Understand the different stages of the product lifecycle and learn strategies for effectively managing each stage, from development to launch, growth, and maturity.

Customer-Centric Selling: Strategies for Relationship Building and Retention

28 Lessons
Intermediate

The course on Customer-Centric Selling is designed to provide sales …

What you'll learn
Understand the concept of customer-centric selling and its importance in building strong customer relationships and driving sales success.
Develop skills for effectively analyzing customer needs, pain points, and motivations to tailor sales approaches and solutions.
Enhance communication skills, including active listening and adapting communication styles to different customer personalities and preferences.
Build rapport and establish trust with customers, creating positive connections that lead to long-lasting relationships.
Create compelling value propositions that address customer needs and provide unique value.
Implement strategies for building and nurturing long-term customer relationships, fostering loyalty and repeat business.
Manage customer expectations throughout the sales process and effectively address objections to overcome sales barriers.
Provide exceptional post-sales support to ensure customer satisfaction and maintain ongoing relationships.
Utilize technology tools such as CRM systems and sales automation tools to enhance customer-centric selling practices.
Understand and adhere to ethical standards in customer interactions, building trust and maintaining integrity in customer relationships.

Marketing Strategies for Startups and Small Businesses

28 Lessons
12 hours
Beginner

The Marketing Strategies for Startups and Small Businesses course is …

What you'll learn
Students will learn the fundamental principles of marketing and how they apply to startups and small businesses.
They will understand the importance of market research and how to gather valuable customer insights to inform marketing strategies.
Students will learn how to segment their target market and identify their ideal customer profiles for more effective targeting.
They will explore strategies for creating compelling value propositions and building strong brand identities that resonate with their target audience.
Students will gain knowledge of digital marketing tactics specifically relevant to startups, including SEO, social media marketing, email marketing, and content marketing.
They will also learn about traditional marketing tactics such as print advertising, direct mail, public relations, and community engagement.
Students will understand the process of developing marketing plans and budgets, setting marketing objectives, and aligning them with business goals.

Consulting Approach to Problem Solving

23 Lessons
2.5 hours
Beginner

The “Consulting Approach to Problem Solving” course is designed to …

What you'll learn
Develop a structured and systematic approach to problem-solving, inspired by the consulting industry.
Learn to identify business problems, gather and analyze data, and identify root causes of issues.
Acquire effective communication skills to present recommendations and drive meaningful change.

Sales Training: Practical Sales Techniques

19 Lessons
22.5 hours
Intermediate

“Sales Training: Practical Sales Techniques” is a dynamic and result-oriented …

What you'll learn
Develop a higher level of leadership and management skills
Reach your fullest potential
Deliver extraordinary value

The entrepreneur’s guide for beginners

26 Lessons
21.3 hours
Beginner

“The Entrepreneur’s Guide for Beginners” is a comprehensive and practical …

What you'll learn
Develop a solid understanding of entrepreneurship principles and the skills needed to launch a successful business.
Learn to identify business opportunities, conduct market research, and develop a comprehensive business plan.
Acquire knowledge of funding options, marketing strategies, and legal considerations for startups.