Course Prerequisites
- Please note that this course has the following prerequisites which must be completed before it can be accessed
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Applying Data Analytics in Marketing
About This Course
“The Creative Journey of Branding” is an immersive and dynamic course that delves into the fascinating world of branding and brand identity. This course is designed for creative professionals, marketers, designers, and entrepreneurs looking to understand the process of building a strong and cohesive brand that resonates with audiences. Participants will explore the essential elements of branding, including brand strategy, brand positioning, brand storytelling, and visual identity design. The course covers the creative process of developing brand concepts, logos, brand guidelines, and brand communication strategies.
Learning Objectives
Material Includes
- Booklets
- Reference Material
- Certificate
Requirements
- Have basic knowledge of branding
- Know how to start the business
This course is best for:
- Creative professionals, graphic designers, marketers, brand managers, entrepreneurs, and individuals with an interest in branding and visual communication. This course is designed to inspire participants to approach branding as a creative journey and empowers them to craft authentic, memorable, and impactful brands that connect with consumers on an emotional level.
Curriculum
Introduction to Branding and Its Importance
The Role of Branding in Building Customer Loyalty
Creating a Strong Brand Identity and Personality
Branding Strategies for Market Differentiation
Measuring Brand Equity and Impact on Business Success
Brand Positioning and Target Audience Identification
Brand Storytelling and Emotional Branding
Visual Identity Design: Creating Memorable Logos and Brand Assets
Brand Guidelines: Ensuring Brand Consistency
Brand Communication: Marketing and Engaging with Audiences
Course Provided By
EVANSTONE INSTITUTE
Evanston Institute is a well-known educational institution that offers numerous courses to help students pursue their academic and professional goals. The courses are offered at affordable prices, making them accessible to a wide range of learners.